Our passion was and always will be travel. I guess we just needed to find a way to be able to afford it.

 From the very beginning we realised that it wasn’t going to be an easy journey. Luckily, travel bloggers are happy to share their knowledge and some of them ran courses and even had created in-depth guides of how to succeed in the industry. 

Yes, we dove right into the life of travel bloggers, following in our idols footsteps and doing every course available. 

After years of stumbling through and learning on the go, we are very grateful to now have a very successful travel blogging business!

YOUR CHALLENGES

The hardest thing was to keep believing that we will succeed! There is just so much work to be done before you can become successful in travel blogging industry. It is truly the hardest job that we have ever done! 

Hard work and determination does pay off though, but only if you choose to never give up and always believe in success. Because there is no going back. 

These days, we are proud to say that we have worked with some of Australia’s and international biggest brands and we are living the dream!

LOOKING FOR A BRAND WHO IS?

We always look for brands that will connect with our readers and that will fit in with our family travel niche.

YES TO BRANDS :

We love working with brands that have a clear vision and can provide us with clear directions and easy to decipher requirements. 

NO TO BRANDS:

We stand firmly behind our policy of being honest with our readers when reviewing a product or recommending a destination or an accommodation. Saying that, we will always say “no” to a brand that doesn’t share our values and that wants to “sweeten up” the reality. 

Do’s and Don’t’s brands should follow in working with content creators?

Do’s:

-Brands should get to know the particular content creator and their niche before approaching them with a proposal. This way we can save a lot of time on both sides on unnecessary explanations. 

-Brands should always provide clear and easy to decode requirements for every job.

Don’t’s:

-Brands should not underestimate the time and effort that it takes to promote the brand. 

-Brands also should not offer product in exchange for a quality promotion. Simply put, products don’t pay bills. 

-The value of a promotion that the content creator can provide is so much more valuable than a “wrist watch”.

PREDICTIONS FOR THIS INDUSTRY

In my opinion, content creation is the way of the now and of the future. It is the most valuable way of branding and marketing a business. 

Although we still have print advertising, content creation has already overtaken it and connects brands to customers on a much wider scale. 

Our prediction is, that content creation is only going to explode even more, however the social media will put more control factors to limit our reach through their channels unless we share the profits. 

IMPORTANCE OF JOINING A PLATFORM LIKE Theright.fit

Joining theright.fit provided us with another way to connect with the brands and other content creators. 

This platform attracts brands and content creators that already understand the value of investing in digital marketing, which makes our life a bit easier!

Want to work with us? Connect here:

https://theright.fit/talent/jolene-and-andrzej-e