Absolute Content needed a male and 2 female actors to play party guests in a TVC for client Cadbury. The brief specifically called out for good-looking over 45 year old actors from diverse cultural backgrounds.
The Absolute Content team were able use the messaging tools on the platform to provide shortlisted applicants with a script so each of the actors could do a self-casting to assist with the final selection. The team received almost 40 applicants in just 3 days, of which 3 were chosen to appear in the ad on Network Ten with a negotiated 6-month usage.
“The quality and quantity of talent is really good on theright.fit, and I like how it makes you feel like talent are enthusiastic for the job.”