BUDGET
TURNAROUND
APPLIED / BOOKED

$1,500 flat fee per talent
2 days
10 / 2

Case Overview

When creating their newest Lip Nourish campaign, Cindy Lüken, founder and CEO of lük beautifood, and her creative director, Daynor Missingham, of label wearelabel.com, knew exactly where to source two ‘natural beauties’ who genuinely embodied the brand’s philosophy of highlighting and not hiding your natural beauty. Working closely with Daynor and her crystal clear brief we helped deliver exactly what lük beautifood desired in professional surfer and mum Laura Andon and fresh faced travel blogger Madelin Tomelty.

The Brief

2 x natural beauties who could embody all that lük stands for and 1 x videographer to capture all the behindthe-scenes action.

“With Laura and Madelin, we not only had our perfect natural beauties, but they also shared a deep affinity with the beauty of food and the knowledge of what goes on our bodies also goes in. Taryn and the team did more than match us with two very talented women; they created an enduring connection of values and lifestyle that created a memorable and very successful day and shoot.”

Daynor Missingham
Creative Director, lük beautifood