“With Laura and Madelin we not only had our perfect Natural Beauties, they also shared a deep affinity with the beauty of food and the knowledge of what goes on our bodies also goes in. Taryn and the team did more than match us with two very talented women, they created an enduring connection of values and lifestyle that created a memorable and very successful day and shoot” -Nicole Hatherly, LUK Beautifood
When creating their newest Lip Nourish Campaign, Cindy Lüken, founder and CEO of lük beautifood and her Creative Director, Daynor Missingham of Label wearelabel.com knew exactly where to source two ‘Natural Beauties’ who genuinely embody the brand’s philosophy of highlighting and not hiding your natural beauty.
Luk Beautifood knew that The Right Fit was not like an average modelling agency. We could provide them with the professionals they needed without any hassle.
Working closely with Daynor, and her crystal clear brief, we helped deliver exactly what lük beautifood desired in professional surfer and mum, Laura Andon and fresh faced travel blogger Madelin Tomelty.
2 x Natural beauties who could embody all that Luk stands for
1 x Videographer to capture all the behind the scenes action
- A fast booking process meant that talent were locked in well before the campaign shoot
- Angus, the videographer, was able to capture behind the scenes footage which added for an extra amount of content for LUK
- Professional models as well as cutting edge equipment from Angus
“To promote a natural brand so refreshingly unique, with a distinctive point of difference – lipstick made from food – you need to nail fresh, authentic and natural talent.”
Check out the rest of the photos below!