Case studies

Influencer Campaign: Optus

Influencer Campaign: Optus

The breakdown:

BUDGET: $7745

TURNAROUND: 4 days

TALENT APPLIED: 35

TALENT BOOKED: 10

The options are endless when it comes to utilizing influencers for your brand. You can request Facebook, youtube, twitter even linked in! You aren’t locked into one media (Instagram) or one post!

Optus posted a job on TRF, looking for influencers Campaign who would be interested in promoting their latest plan (which may we add is currently the most competitive prepaid plan in the market!!... you can thank us later).

The job requested chosen influencers to post:

  • A swipe uplink on their story
  • A permanent post caption, keeping post on the feed for at least 2 months
  • A highlight story for at least 2 weeks
  • All posts ending with a call to action to encourage followers to find out more about the product

“I really like that we can be specific on what we want the influencer to post. It’s really reassuring that the job is legally binding, so once accepted we know we will see the work delivered without having to chase them up for 6 months!” – Charlie, Optus

Influencer's post about Optus
Influencer's post about Optus
Influencer's post about Optus
Influencer's post about Optus
If you need talent or influencers for your next campaign, we’ve got you covered. With over 17,000 people in the marketplace available for work, we’re sure we have the perfect match for you. Simply post a listing of what you need, and let the talent come to you! It’s faster, more efficient, and more affordable than using an agent or manager. Get started today!

Booked Talent:

Influencer booked for Optus
Influencer booked for Optus
Influencer booked for Optus
Influencer booked for Optus
Influencer booked for Optus
Influencer booked for Optus
Influencer booked for Optus
Influencer booked for Optus
Influencer booked for Optus
Influencer booked for Optus

Read Next

Actor & Model Campaign: Visit Ballarat

Discover how Visit Ballarat partnered with theright.fit to find the perfect talent and showcase the city's unique experiences to visitors. Explore the rebellious spirit and best venues of Ballarat in their successful destination marketing campaigns.

Influencer Campaign: Magpie Distilling

Magpie Distilling sought out theright.fit's influencers to help promote their new Gin brand for the Sydney World Pride 2023 celebration. The company was looking for a brand advocate with strong connections to the LGBTQI+ community. 

Model Campaign: Ellesse

Discover Ellesse's latest seasonal range with confident and energetic models who embody the brand's values of individuality. Partnering with theright.fit for an exciting collaboration.

Model Campaign: Lounge Lovers

Lounge Lovers is an Australian furniture retailer that provides exactly what the market truly wants: quality furniture at an accessible price. They achieve this positioning by perfectly balancing comfort, function, and design. Recently, Lounge Lovers went to theright.fit looking for two female models to show off various pieces of furniture and repurpose them for use across critical digital assets such as the company's Instagram and website.