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September 5, 2019

Spring Racing with La Maison Talulah

Brief:   Spring Racing Season is just around the corner. Our client from Talulah  was in searched of female influencers with minimum 10k followers who are attending the racing events, wearing a dress from their… Read More

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September 5, 2019

Promoting new music releases with Mushroom Group

Brief:   Mushroom Group was looking for talents to promote RNB Fridays Live 2018 featuring Usher & Lil Jon, Salt N Pepa, T-Pain, Trey Songz, Eve, Naughty By Nature, Ginuwine, Estelle, Fatman Scoop and more. They… Read More

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September 5, 2019

Championing diversity one outfit at a time

Citizen Wolf makes the best fitting Tees on the planet using magic not measuring tapes. Every garment is ethically made-to-measure in Sydney to fit individual body having a pro-diversity as a result. The brand had… Read More

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July 18, 2019

Insights

Insights are the key to understanding the fit, power, authenticity and credibility of influencers Partnering with influencers can be a powerful way to broaden awareness, connect with new and current audiences, build credibility and,… Read More

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July 18, 2019

Why Data Matters: Key learnings from Koala Head of Growth & leading influencer Sally O’Neil

The investment of marketing budget into an influencer campaign has the ability to deliver incredible results in a short amount of time. From Frank Body Scrub to the Ice-bucket challenge, the value of the… Read More

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July 16, 2019

Leading female fashion brand contra collab to launch their new range

Brief:   Kholo is a women’s clothing brand with luxury clothing and a couture style embellishment. Perfect for evening wear, cocktails and weddings. They were looking for female models/influencers sizes 6 to size 26 to… Read More

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July 14, 2019

Why Brands Work With Athletes as Influencers – and Why It Works

If you just look around any mall or check out online stores, you’ll see that athletes have become the new celebrity faces of many brands. No matter if Serena Williams and Nike or Lionel… Read More

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July 10, 2019

How Twisted Frozen Yoghurt launched their new probiotic offering using contra gifting

Brief:   When launching a new product in a crowded market like icecream & sorbets, getting product in customers hands to fall in love with it is so important for a brand. But gone are… Read More

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July 10, 2019

Vegan and cruelty free makeup? Yes please!

Brief:   Hanami is an Australian made cosmetics brand that’s proudly certified vegan and cruelty free. They were looking for female influencers age 25-35 with minimum 10k followers to generate content to share on their socials,… Read More

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July 10, 2019

Sydney restaurant builds hype & UCG with influencer gifting

Brief:   The Smoking Panda, a CBD bar & restaurant was looking to drive traffic into their venue in Sydney and get some great user generated content from influencers. They posted an offer in our… Read More

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July 9, 2019

Engagement Rates: What it is and why does it matter?

If you’ve ever engaged or thought about engaging in digital marketing then the words “Engagement Rates” would have popped up at some stage. But what exactly do we mean by Engagement Rate (ER)? Glad… Read More

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June 19, 2019

Booking 18 creative talent in a foreign market

  BUDGET                 TURNAROUND                   TALENT APPLIED                TALENT BOOKED          … Read More