November 21, 2018

Why Top Global Brands Are Booking Models With Social Reach

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When it comes to analysing models who also have incredible social media reach, there is one name that has become synonymous with this kind of super-influencer marketing; Kendall Jenner. In the past few years, she has transitioned from a teen reality star with big dreams of being a model to a bona fide fashion icon. …

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August 6, 2018

INFLUENCER MARKETING – IT’S NOT JUST ABOUT INSTAGRAM

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There’s one thing that’s for certain, the flocking of brands to influencers to help sell their products and services to engaged audiences isn’t going to stop anytime soon. In fact, influencer marketing campaigns are becoming a central driving force for brands who are looking to improve their digital engagement and even bottom-line sales figures. However, …

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July 16, 2018

WHY YOUR BRAND MARKETING NEEDS TO GO VISUAL, RIGHT NOW

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Status updates, vlogging, blogging … there is a lot of content being produced and published every single second of every single day in Australia and the world over. So, how is your brand meant to cut through all of this noise and make your content stand out to relevant audiences? The answer is both really …

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