January 25, 2019

How To Grow Your Brand On Social Media

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What’s more to say if you’re an entrepreneur in this 21st century and you’ve got absolutely no idea whatsoever about expanding your brand name using one of the most powerful resources available to just about anyone today―social media. Perhaps as you’re reading this, you’re having certain doubts about the strategies we’re going to be providing. …

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January 23, 2019

What is the Kendall Jenner Effect and Why Do Models Need It

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In today’s digital days, social media platforms have been popping up here and there. People from all walks of life use these platforms to further reach a certain kind of audience. Business owners, beauty gurus, and other influencers are seen being active in these platforms to create and expand their brand.

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January 23, 2019

Top 5 Social Media Branding Strategies: How Do You Grow Your Social Media Presence?

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More and more companies and brands are now turning to influencer marketing for a chance to reach a lager audience. While it is true that social media has provided us with numerous benefits over the years, one should know how to utilize it properly to get the best of what it has to offer.

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January 23, 2019

How Social Media Changed the Modelling Industry

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Technology has brought about a lot of good things to the world. Every individual, whoever they may be, has used technology for their own advantage. Technology improved our form of communication since the old days. Furthermore, it has introduced several platforms, such as social media that help companies and businesses reach a wider audience. How …

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October 29, 2018

Why You Should Book A Model With Social Media Reach

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There really is no disputing that the last two decades have seen the advertising industry evolving in leaps and bounds. Nowadays, when planning a campaign, you can access a diverse range of talent to promote your brand. Whether you require fashion models, advertising models, curvy models or even event models, agencies can provide extensive portfolios …

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October 29, 2018

Brand interview series: Taryn Williams (@TheRight.Fit)

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This week we flip the lens on influencer marketing and take a look at commercial talent platform theright.fit. We caught up with founder Taryn Williams to get her perspective on the past, present and future of influencer marketing for brands, models, bloggers and more. Get her insider tips on when to engage influencers, how to avoid over inflated …

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August 9, 2018

The power of Influencers

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What if I told you, that you had the power to transform the thoughts & educate hundreds of thousands of people by just clicking a button on your phone? Would you re-consider your approach to social media?

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July 9, 2018

How Influencers Are Changing the Social Media Market

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It seems that these days, everyone is raving about influencers and the key role they have to play on social media. Despite what some people think, this is not just some passing fad, but a game-changing development that is here to stay.

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June 12, 2018

The power of social media amplification for business

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If you post something on a social media platform and no one engages with it, is it really of value to your brand? Creating content for the sake of having something there is a surefire way to turn killer posts into filler posts. Yes, “always on” social channels are hard to feed, but you don’t …

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August 8, 2017

The evolution of influencer marketing – The Brightest Minds Series

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Influencer marketing isn’t a new concept although you could be forgiven for thinking it is based on all the chatter about the topic. From the arrival of influencer platforms such as theright.fit and Tribe to the introduction of the Australian Association of National Advertisers’ (AANA) best practice advertising guidelines, influencers have been in the spotlight of late.

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