November 21, 2018

How To Get Your Brand Noticed In A Crowded Market

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Contemporary brand managers certainly don’t have it easy when it comes to cutting through the white noise created by the sea of content that bombards the average consumer daily. Whether it’s online videos and social media or tv adverts and even posters in a bus stop, everywhere you turn there are brand messages just screaming …

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August 3, 2018

TOP 10 INSTAGRAM PHOTOGRAPHERS YOU NEED TO FOLLOW

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Everyone knows it’s true. Not all photographers are created equal. Granted, there are plenty of every-day folk and even Instagram influencers who fancy themselves talented enough to claim the title of “photographer”. But the truth is, just because they’ve generated a healthy amount of followers on the platform, it takes a truly talented eye to …

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July 20, 2018

INFLUENCER MARKETING & SHOPPABLE LINKS: A POWERFUL COMBO

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Now we know what you’re thinking. A powerful combo for what? And we think the answer is going to excite you. Especially if you’re managing a brand that measures its success in cold, hard, sales. This is because influencer marketing and social media shoppable links are a powerful combo for increasing e-commerce success!

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July 18, 2018

HOW INFLUENCER MARKETING COULD BE CRUCIAL FOR YOUR BRAND

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Today, no one disputes the rise of digital and mobile marketing as a primary resource for continuous brand growth. Gone are the days of releasing a few radio and TV ads, or buying quarterly ad space in popular magazines, being the start and end of your marketing strategy. With the internet of things, your audience …

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July 16, 2018

WHY YOUR BRAND MARKETING NEEDS TO GO VISUAL, RIGHT NOW

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Status updates, vlogging, blogging … there is a lot of content being produced and published every single second of every single day in Australia and the world over. So, how is your brand meant to cut through all of this noise and make your content stand out to relevant audiences? The answer is both really …

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