January 17, 2019

Influencers Jessi & Millie on creating beautiful inclusive content

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We both have a passion for photography, despite this we didn’t purposely set out to become content creators. We actually started our Instagram after being involved in Australia’s Marriage Equality adverts. When our advert aired we received a lot of interest from people who wanted to hear more about our story and to follow our …

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January 10, 2019

“We value our audience” – Influencers Andie and Jesy known as The Traveller Couple

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HOW IT STARTED? Our journey started way before we even started to use Instagram. At the time we were just having fun and taking pictures of anything (food, restaurants, fashion, travel places, etc). We would then recommend these to our Facebook friends and it just grew from there.    CHALLENGES The biggest challenge initially for …

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January 8, 2019

Australia’s top 100 young entrepreneurs

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Written on the 21 December 2018 by Camilla Jansen, David Simmons, Matt Ogg, Ben Hall, Paris Faint, Yasmin Bonnell These young business men and women are our future business leaders fuelling the nations vibrant business culture, making our local economies tick and inspiring us with their drive and innovation.

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January 8, 2019

Theright.fit’s Influencer Natasha May about her insights as a content creator

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Through my love of travel. I spent all of 2015 in Europe and it seemed a lot easier to share all of my travel photos with everyone at once instead of sending out to everyone separately. I started experimenting with different filters first and then editing and I’ve been hooked ever since. I felt like …

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December 18, 2018

Making personalised products more fun – Utoppii’s quirky new accessories range

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THE BRAND AND HOW IT ALL STARTED I’m from Singapore and although I loved art and design as a young girl, I ended up having to concentrate on studies as that is the cultural norm in Singapore.  After University, I joined the corporate world in the area of Human Resource and over ten years, was …

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December 14, 2018

Still Doing Contra and Expecting Cut-Through?

Influencers who are really engaged with your brand are true brand advocates – they will tell their friends about your product over dinner party conversations, they’ll reply to messages online when people ask what products they use.   Contra gifting has risen along with influencers and, while it may sound appealing for a lot of …

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December 13, 2018

Christmas 2018 – All Because of You

Behind every great startup, there is an amazing team, supportive clients, advisors, board members, family & friends who make this journey possible. Everyone I know has in some way helped theright.fit in some way throughout the last 12 months. Many of you shared our press, blogs, jobs on social media, or forwarded our newsletters to …

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November 29, 2018

FASHION+AID x theright.fit

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Last week we rubbed shoulders with fashionistas and celebrities at Fashion + Aid Sydney. It was a night of extravaganza that brings awareness to special charities, which this year was Australian children’s charity TLC for Kids.

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November 28, 2018

The Inside Story – Taryn Williams

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By Behind the Brands Taryn Williams is one of Australia’s most popular female entrepreneurs and digital influencers. The smart, vivacious and down to earth powerhouse is the CEO and founder of theright.fit and WINK Models.

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November 28, 2018

Demystifying Influencers -Our Exclusive interview with Taryn Williams

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In retail’s highly competitive landscape, retailers are always on the lookout for the next best thing in marketing. If you’re still wondering how effective influencer marketing could be, we share insights from Taryn Williams, CEO of theright.fit, on how to put your brand out there through the power of influencers.   There’s more to just using the glamour of social media …

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