September 20, 2018

Theright.fit’s Taryn Williams on constructing her Mumbrella award-winning startup

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Founder of technology startup theright.fit, Taryn Williams, discusses how her three-year old business won Mumbrella’s Award for Innovation and shares what she believes the word means in today’s media landscape.

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September 13, 2018

Coast Clothing Co finds a perfect match with Theright.fit

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Designed entirely in Australia since 1996, Coast is renowned for its iconic boardies taking you from beach to play in true gentlemanly style and fashion.

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September 11, 2018

Naran Lingerie on finding the perfect model

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Your new stock is in. It’s all shiny, bright and market ready. But one part of the puzzle is missing … the model!

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August 23, 2018

MASTER YOUR CREATIVE BRIEF

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The creative process can sometimes feel like navigating uncharted territory. With so many ideas to map and endless opportunities for how they’re brought to life, direction is essential. Beautiful content is only as strong as its concept. What are you trying to say? Who are you talking to? What do you want them to get …

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August 20, 2018

Model fit disrupts the talent agency market

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Having made the digital leap from a traditional offline model, influencer Taryn Williams‘ online talent agency theright.fit is rapidly expanding with clients requesting the service globally.

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August 10, 2018

RIGHT CONTENT, RIGHT CHANNEL

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Video and photography is an incredible way to boost business and connect with audiences on a more personal, human level. But once you’ve created your video, it’s important to make sure it’s distributed on the right channels, in the right format. People’s behaviour differs greatly from channel to channel, so what works well on YouTube …

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August 6, 2018

How To Launch A Start-Up, From Someone Who Already Has (Twice!)

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When marie claire partnered with business-education company Tech Ready Women for a two-day masterclass, our mission was to help women reach their full potential. Below, founder and CEO of theright.fit Taryn Williams talks us through the secret to her success.

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August 6, 2018

INFLUENCER MARKETING – IT’S NOT JUST ABOUT INSTAGRAM

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There’s one thing that’s for certain, the flocking of brands to influencers to help sell their products and services to engaged audiences isn’t going to stop anytime soon. In fact, influencer marketing campaigns are becoming a central driving force for brands who are looking to improve their digital engagement and even bottom-line sales figures. However, …

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August 3, 2018

TOP 10 INSTAGRAM PHOTOGRAPHERS YOU NEED TO FOLLOW

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Everyone knows it’s true. Not all photographers are created equal. Granted, there are plenty of every-day folk and even Instagram influencers who fancy themselves talented enough to claim the title of “photographer”. But the truth is, just because they’ve generated a healthy amount of followers on the platform, it takes a truly talented eye to …

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July 27, 2018

Vanessa Almendrades , Child Blogger shows a glimpse of her Influencer life

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I never started my blog with the intention of becoming an “influencer”. That word didn’t even exist when I launched my Instagram page and blog in 2014. i began my journey when I fell pregnant with my first child and at the time I did not have any friends of mine who had kids, so …

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