January 25, 2019

How To Grow Your Brand On Social Media

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What’s more to say if you’re an entrepreneur in this 21st century and you’ve got absolutely no idea whatsoever about expanding your brand name using one of the most powerful resources available to just about anyone today―social media. Perhaps as you’re reading this, you’re having certain doubts about the strategies we’re going to be providing. …

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January 23, 2019

What is the Kendall Jenner Effect and Why Do Models Need It

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In today’s digital days, social media platforms have been popping up here and there. People from all walks of life use these platforms to further reach a certain kind of audience. Business owners, beauty gurus, and other influencers are seen being active in these platforms to create and expand their brand.

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January 23, 2019

Top 5 Social Media Branding Strategies: How Do You Grow Your Social Media Presence?

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More and more companies and brands are now turning to influencer marketing for a chance to reach a lager audience. While it is true that social media has provided us with numerous benefits over the years, one should know how to utilize it properly to get the best of what it has to offer.

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January 23, 2019

How Social Media Changed the Modelling Industry

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Technology has brought about a lot of good things to the world. Every individual, whoever they may be, has used technology for their own advantage. Technology improved our form of communication since the old days. Furthermore, it has introduced several platforms, such as social media that help companies and businesses reach a wider audience. How …

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January 17, 2019

“It’s our mission to persuade more companies to use LGBTQ+ influencers” – Jessi & Millie

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We both have a passion for photography, despite this we didn’t purposely set out to become content creators. We actually started our Instagram after being involved in Australia’s Marriage Equality adverts. When our advert aired we received a lot of interest from people who wanted to hear more about our story and to follow our …

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January 10, 2019

“We value our audience” – Influencers Andie and Jesy known as The Traveller Couple

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HOW IT STARTED? Our journey started way before we even started to use Instagram. At the time we were just having fun and taking pictures of anything (food, restaurants, fashion, travel places, etc). We would then recommend these to our Facebook friends and it just grew from there.    CHALLENGES The biggest challenge initially for …

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January 8, 2019

Australia’s top 100 young entrepreneurs

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Written on the 21 December 2018 by Camilla Jansen, David Simmons, Matt Ogg, Ben Hall, Paris Faint, Yasmin Bonnell These young business men and women are our future business leaders fuelling the nations vibrant business culture, making our local economies tick and inspiring us with their drive and innovation.

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January 8, 2019

Theright.fit’s Influencer Natasha May about her insights as a content creator

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Through my love of travel. I spent all of 2015 in Europe and it seemed a lot easier to share all of my travel photos with everyone at once instead of sending out to everyone separately. I started experimenting with different filters first and then editing and I’ve been hooked ever since. I felt like …

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December 18, 2018

Making personalised products more fun – Utoppii’s quirky new accessories range

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THE BRAND AND HOW IT ALL STARTED I’m from Singapore and although I loved art and design as a young girl, I ended up having to concentrate on studies as that is the cultural norm in Singapore.  After University, I joined the corporate world in the area of Human Resource and over ten years, was …

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December 14, 2018

Still Doing Contra and Expecting Cut-Through?

Influencers who are really engaged with your brand are true brand advocates – they will tell their friends about your product over dinner party conversations, they’ll reply to messages online when people ask what products they use.   Contra gifting has risen along with influencers and, while it may sound appealing for a lot of …

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