Model Search: With A Social Media Backbone

  • Mon 21st Nov 2016

Creating creative briefs with a social media twist is a clever way to cast for models while building brand awareness.

Videography // Scott H

From models to make-up artists – we were so impressed by the range and quality of talent on The platform is incredibly intuitive and user-friendly – it makes the whole process of organising a photoshoot super simple and very transparent. To top it off, Taryn and the team at are absolute legends! We’re looking forward to working with them again on our next campaign.”

Sean, Local Supply
Local Supply teamed up with General Pants Co to run a competition to find a model to be featured in their SS17 campaign shoot. The images received amazing exposure on social media, and have been plastered all over General Pants stores and the streets of Sydney.

We stepped in to promote the competition to our talent giving them opportunity to enter by uploading an image of themselves to Instagram using the #FaceofLocalSupply

The campaign was a huge success, resulting in over 700 Instagram posts, including a few posts from some of our Elite members such as Lavinia W with 14K followers and Mary B.

Following a tough selection process, we’re proud to say one of our favourite faces John S was selected as the male talent! To top it off, Local Supply posted a one day HMUA gig to make sure their talent looked picture perfect behind the lens.

Meet the main man behind the shades // John S

Work with our amazing talent…

Model // John S

HMUA // Kristin Brett





  • Mon 21st Nov 2016