Our Star Influencers for Perfect Playboy Mens Underwear #Tailtalk Campaign!

  • Wed 15th Mar 2017

Playboy Men’s Underwear has recently undergone global re-branding, launching their new Men’s Underwear collection into the Australian market just last month. As a result, they wanted to promote their brand new look and came to theright.fit to source some incredible, likeminded influencers who were fashionable, loved comfort, and fit the brand perfectly!

Inspired by the latest fashion trends, there are 7 prints in this collection designed to suit both the modern and more traditional man.

Following the launch, Playboy mens underwear is now on a mission to make underwear more topical amongst guys. They wanted to engage both male and female influencers to take part in their brand new social campaign entitled ‘Tail Talk’, a fitting name for the bunny brand.

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TALENT // JADE F

For the male influencers, they were asked to share a photo of themselves either wearing the brand spanking new undies or a lifestyle/fashion type flat lay. Ideally, they wanted beautiful, releveant and relatable content that focused on the key aspects of the underwear and what they like most about them!

While the Playboy Underwear brand is marketed for men, the brand still wanted to incorporate our female influencers to show that the underwear can be an amazing gift for the men in their life! Our female influencers loved the underwear so much that they decided to gift them as valentines day presents to their significant others!

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TALENT // JADE F

We love helping brands connect with our influencers so if you’d like to get your brand new product in the hands of some of our influencers get in contact with us at [email protected]! We’re pleased to announce that with this campaign our influencers reached an audience of just under 1 MILLION

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TALENT // NICOLE L

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TALENT // BENJAMIN B

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TALENT // NARA O

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TALENT // SASHA N

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TALENT // ALISHA K

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TALENT // MARINA S

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TALENT // MARINA S

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TALENT // CHANTELLE S

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TALENT // SHANE H

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TALENT // NATALIE B

Check out their website here and their instagram for more stylish mens underwear

 

  • Wed 15th Mar 2017