Influencer marketing is thriving in 2025, and the competition to secure top-tier creators for campaigns has never been fiercer. For brands and agencies, attending creator-focused events is the perfect way to discover new talent, stay ahead of trends, and forge valuable partnerships. From immersive conferences to high-energy festivals, these events offer unparalleled opportunities to connect with the best in the business.
Here’s a roundup of the top 10 creator events in the USA this year, complete with links to learn more and register.
Dates: February 4-5, 2025
Location: Las Vegas, Nevada
Overview: This event gathers industry leaders and creators to explore the latest trends and tools in influencer marketing. It’s an excellent opportunity to connect with high-performing creators and refine your campaign strategies.
Cost: Free for the first 500 brand registrants.
2. Social Media Marketing World 2025
Dates: March 30 – April 1, 2025
Location: San Diego, California
Overview: This premier event offers insights into content creation and analytics for social media marketers. For professionals booking creators, it’s a great place to discover talent with advanced strategies to boost ROI.
Cost: Starting at $797.
Dates: June 2025 (Exact dates TBD)
Location: Anaheim, California
Overview: As one of the largest gatherings for creators and their fans, VidCon is ideal for scouting talent and understanding the latest trends in content creation. It’s also a great way to build rapport with influencers in a less formal setting.
Cost: $60–$699 depending on track.
4. Content Marketing World 2025
Dates: September 15-17, 2025
Location: San Diego, California
Overview: A must-attend for marketing professionals, this event provides sessions and workshops tailored to optimizing content strategies, including leveraging creator partnerships for campaigns.
Cost: Starting at $899.
Dates: October 17-19, 2025
Location: San Diego, California
Overview: TwitchCon is a goldmine for discovering gaming influencers and live-streaming talent. Meet creators in person and discuss opportunities for sponsorships and partnerships.
Cost: Starting at $149.
Dates: October 26-30, 2025
Location: Virtual Event
Overview: While primarily for creatives, Adobe MAX attracts a significant number of digital creators who use Adobe tools. It’s a low-cost opportunity to learn about trends and connect virtually with creators and agencies.
Cost: Free.
Dates: October 7-9, 2025
Location: Dallas, Texas
Overview: VidSummit is tailored for video creators and marketers, making it a perfect platform to discover talent skilled in video production and content monetization strategies.
Cost: Starting at $895.
8. Creator Economy Expo (CEX) 2025
Dates: August 24-26, 2025
Location: Cleveland, Ohio
Overview: Designed for content entrepreneurs, this event focuses on building audiences and revenue. Brands can connect with creators looking for mutually beneficial partnerships.
Cost: $695–$995 depending on access level.
Dates: September 1-3, 2025
Location: Orlando, Florida
Overview: A mix of festival and convention, Playlist Live offers informal and formal networking opportunities with online creators, making it a great setting to build relationships for future campaigns.
Cost: $200–$500 depending on the pass.
Dates: Dates TBD
Location: Toronto, Canada
Overview: While technically in Canada, this event attracts top-tier digital video creators from across the globe. It’s an ideal venue for finding premium video talent.
Cost: Starting at $100.
Why These Events Matter
For industry professionals, these events provide unparalleled opportunities to:
- Scout emerging and established creators
- Build strong relationships with influencers
- Stay updated on trends in content creation and campaign optimization
By attending these events, you’ll be well-positioned to create impactful, trendsetting campaigns in the ever-evolving world of influencer marketing. Don’t miss the chance to connect with the best talent and industry leaders in 2025.
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