Shaye Promi

Hi, I’m Shaye a multi-hyphenate creative, model, UGC creator, and digital influencer based in Melbourne with a global mindset shaped by living across Australia, Asia, and New Zealand. Crowned Miss Australia People’s Choice 2023, I’ve built a personal brand rooted in authenticity, elegance, and storytelling. As a model, I’ve graced international magazine covers and worked with fashion, beauty, lifestyle, and wellness brands to bring their visions to life. As a content creator, I specialise in scroll-stopping UGC and influencer campaigns that blend aesthetics with strategy creating content that connects, converts, and builds community. Whether I’m in front of the camera, curating visuals behind the scenes, or collaborating with brands, I bring a creative flow and intentional energy to everything I do.