Brief-first creator marketing
Influencer marketing is unpredictable. It doesn't have to be.
Motivated creators apply to your brief. You choose who you work with.
Matchie Assistant
AI built to assist. Not to decide.
Matchie drafts your brief, surfaces relevant creators, and enriches their data so when you choose who to work with, you're choosing with confidence, not guesswork.
Inbound and outbound creator sourcing
BriefCast
Broadcast your brief to creators who match.
Share a brief with our creator community. You get high-intent responses — from creators who've read what you need and decided they're the right fit. Responses start in under 10 minutes.
Assisted Outreach
Send your brief to a target list of creators.
Search and filter across 450 million creators. Build your Target List. Send outreach with your brief attached — creators know exactly what you need before the first conversation. Higher-quality responses from the first reply.
Less guesswork. More signal.
Responded List
Every response. One place.
BriefCast and Assisted Outreach responses converge in your Responded List. Every creator there has read a real brief and chosen to engage. Not a search result. Not a suggestion. A signal.
Enrichment
The data you need to make the right decision.
Unlock deeper creator data before you send a proposal. Audience demographics, performance history, authenticity scoring. It's the difference between a promising response and a confirmed collaboration.
Manage your collaborations
Proposals
When you're ready to commit, make it official.
Send a Proposal to lock in deliverables, compensation, and timeline. All in one place. Nothing is agreed until a Proposal is accepted. No verbal commitments. No ambiguous email threads. A clear record of exactly what was agreed, before any work begins.
Collabs and payments
From agreed terms to paid invoice. No middlemen.
Once a Proposal is accepted, your Collab begins. Manage the working relationship, align on deliverables, and release payment — all inside the platform. Creators receive their full quoted fee. A 12% platform fee is added to the client side of the transaction.
From first sale to global scale—36,000+ brands trust us to grow
Simple pricing that scales with how you work
Core gives you the tools to discover creators, connect, and run paid collaborations end to end. PRO adds gifting collaborations and deeper analytics to help you assess creator fit and performance.
Core
$0.00
Everything you need to discover creators and complete paid collaborations
Ulimited BriefCasts for paid collaborations
Search 350M+ creators across IG, TikTok & YouTube
Brand reports
Creator lists
$119AUD/month
Everything in Core plus...
100 credits/month to unlock richer data and compare creators
3 BriefCasts/month for gifting collaborations
Creator analytics to back your decisions
Priority chat & email support when you need it
For teams that want a managed approach. We help plan, execute, and manage creator collaborations from brief to completion.
Frequently asked questions
The Right Fit is a creator collaboration platform where brands share a brief and motivated creators apply directly. You choose who you work with from a shortlist of high-intent applicants — no cold outreach, no chasing, no guesswork.
Share a brief describing your campaign. It's broadcast to matched creators across our network, and applications start arriving within minutes. You review applicants in your Responded List, send a Proposal to your preferred creators, and manage the collaboration through to payment — all in one place.
Most platforms are search-and-outreach tools — you find creators and hope they respond. The Right Fit inverts that. Creators apply to you, which means every conversation starts with a creator who's already read your brief and wants the work.
The Core plan is free. You can share a brief, receive applications, and book creators at no cost. The Pro plan is US$79 per month and unlocks advanced tools including Enrichment, Creator Analytics, and gifting collaborations.
The first application typically arrives within 9.5 minutes of sharing a brief. Campaigns receive an average of 79 applications, giving you a meaningful shortlist to choose from without any manual outreach.
